This means your DXI platform can instantly incorporate the information collected in your data layer.ĭXI’s ability to automatically ingest all customer interaction data means you can collect and analyze every element on your website or app-without the hassle of manually tagging what you want to track. Onboarding a robust software might seem daunting, but implementing DXI doesn’t require you to overhaul current processes, reporting, or custom events your team has invested in tracking.ĭigital Experience Intelligence has the ability to absorb and evaluate common data layer attributes across analytics platforms, such as Adobe Analytics and Google Tag Manager. Marketers see first-hand which investments are making an impact. Product managers get full visibility into how customers interact with your business online, with actionable insights designed to drive business results.Įngineering and Customer Success teams are empowered through digital experience data, cutting time to resolution and boosting customer satisfaction. What does this mean for different teams day-to-day? With DXI: Why is automation so important to creating efficient workflows for your team?ħ3% of IT leaders say automation saves employees between up to 50% of the time they previously spent doing manual tasksĨ5% of business leaders believe that automating some of the workload will give them and their employees more time to focus on the goals that truly matter to the companyĪ DXI platform that connects with popular iPaaS solutions-like Tray.io, Workato, and Zapier-enables you to streamline automation, successfully scale your tech stack, and maintain smooth processes. Download the FullStory Buyer’s Guide: Choosing an enterprise Digital Experience Intelligence (DXI) platform. Start aligning your internal systems today. That ultimately means better TTV for your customer. Technical and non-technical teams alike can rely on DXI for pertinent information, reducing costly back-and-forth. This way any functionality you need-like built-in workflow tools and templates-can be configured easily without the need for external support. A DXI solution leads you to these answers by revealing the motives behind customer behavior.Ĭhoose a DXI platform with a robust network of out-of-the-box integrations and customizable integrations via Webhooks or JavaScript and HTTP APIs. In order to help your customers find the value, you need to know what they consider valuable. This is called time-to-value ( TTV)-or the amount of time it takes a new customer to understand and receive value from your product. No matter what kind of business you are, you want to convert new customers into raving fans as quickly as possible. The end result? A digital experience that customers and users love. With FullStory, product, engineering, and UX teams can align around customers, break down internal information silos, and achieve company objectives together-faster. It also gives teams across your organization a common language to use around digital experience data. Here’s how:ĭigital experience intelligence platforms offer off-the-shelf integrations with team collaboration tools like Slack and Trello to make cross-functional teamwork ( even for dispersed teams) painless and seamless. Different departments can become siloed, tasks get buried, and customers can suffer for it.Ī DXI solution enables collaboration across the business by streamlining communication and data sharing. 4 ways DXI aligns your systems and teams Team collaboration made simple Keep reading to learn more about how DXI aligns your teams’ workflows, integrates your tech stack, and sets your digital teams-and ultimately, your customers-up for success. How? By adding agility to your tech toolkit, best-in-class DXI platforms reveal your biggest digital experience opportunities while uniting siloed teams. If you’re struggling to address alignment issues at your organization, Digital Experience Intelligence (DXI) could be the solution you’re looking for to get teams on the same page. Or, perhaps, you don’t even know exactly where the disconnect lies. What does alignment look like for your team?Įvery digital team has unique dynamics, priorities, and work flows-which means that misalignment and disconnections are common challenges.ĭifferent teams might be making decisions based on different data sets, it may be unclear which DX issues are impacting the most revenue, or teams might lack a common language to use around digital experience.
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